Developing & Nurturing Talent – The Importance Of Apprenticeships In 2023

Developing & Nurturing Talent – The Importance Of Apprenticeships In 2023

2023 is off to a fine start at LearnPlay Foundation! We have just received news that two apprentices passed with distinction! 

Bradley At BCTG

Bradley, an apprentice with BCTG as a Junior Content Producer, enjoyed his apprenticeship experience gaining new-found knowledge in a wide range of aspects covering digital marketing and content creation. Bradley comments, “It wasn’t a narrow path of only social media post creation or only video, it was a good range of different things including a multitude of different ways of creating media. The thing I enjoyed most was exploring new ideas based on feedback from others.” 

When asked about his future plans, Bradley responded that he would like to continue developing his skills in digital media, progressing towards managing a team of digital marketers. “The number one thing I have gained through completing an apprenticeship is the development of my skills through hands-on experience in a job role. This is something that will be valuable to anyone looking to hire me because I have experience working in a large company”, Bradley concludes.

Hannah At LearnPlay Foundation

Hannah, who also completed a Junior Content Producer apprenticeship, did so as part of the Design Team at LearnPlay Foundation. Starting her learning journey with a degree in Digital 

Illustration and Graphic Design, Hannah wished to round out her skills through an apprenticeship with LearnPlay Foundation. 

“Overall I had a pretty good experience. I learned a lot, gaining more graphic design skills. Even though I had done a degree in Digital Illustration and Graphic Design I felt that my knowledge of Graphic Design was lacking. I took on the Junior Content Producer apprenticeship to learn more about Graphic Design and gain more knowledge. I wanted to work in a setting where I would be producing work for the business and for clients of the business so I could naturally get into the swing of things. I feel that over the last 12 months I have definitely improved in the area of Graphic Design and feel a lot more confident in my skills.” 

As a naturally creative person, Hannah continually seeks ways to sharpen her skills, enjoying the challenge of learning a range of creative technical skills which are highly sort after in the creative industry. 

“The aspects of the apprenticeship I most enjoyed was doing industry work, learning more about motion graphics. I’ve definitely enjoyed sinking my teeth into the learning aspect, also getting to meet and work with interesting people and make new friends,” Hannah muses.

Degree Versus Apprenticeship

As a person holding a degree, Hannah is pro apprenticeships for their immense benefits. “As much as degrees have their uses – and I don’t regret doing my degree – their one downfall is that they don’t help you gain firsthand industry experience unless you seek out a placement year. Not everyone can afford university. Apprenticeships are the best of both worlds where you are actively getting industry knowledge and learning which many prospective employers see as a benefit and seek out.” 

When discussing her future career, Hannah remarks, “I would love to get into something in either Illustration, Graphic design or something similar to that. I’m looking at creative-based jobs either freelance or for a company.”

Closing Thoughts

It is clear from chatting with Bradley and Hannah that completing an apprenticeship is a financially sensible and worthwhile experience that has improved their skills and elevated their employment prospects. Taking on an apprentice is undoubtedly a win/win proposition for businesses looking for new, cost-effective hires! 

Join Our Free Taster Sessions

If you live in Wolverhampton and you desire to experience what it is to work in digital media, sign up for one of our free taster sessions:

  • Social Media
  • Graphic Design
  • Film Production
  • Game Design

We also have the following sessions available:

  • Robotics
  • Immersive Virtual Reality
  • 3D Printing

Information, Advice and Guidance (IAG) sessions are also available for young people wishing to explore opportunities open to them.


Click here to sign up now!


* Spaces are limited

*Eligibility criteria applies

1280 720 LearnPlay
Start Typing
Privacy Preferences

When you visit our website, it may store information through your browser from specific services, usually in the form of cookies. Here you can change your Privacy preferences. It is worth noting that blocking some types of cookies may impact your experience on our website and the services we are able to offer.

For performance and security reasons we use Cloudflare
Our website uses cookies, mainly from 3rd party services. Define your Privacy Preferences and/or agree to our use of cookies.